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Accor is expanding its presence in Africa after signing a management agreement with Kamak Investment to manage its first properties in Djibouti.
As part of its ongoing development strategy to expand its presence in Sub-Saharan Africa, Accor first sets foot in Djibouti, with the launch of three hotels with three different brands, viz Pullman Living, Novotel and MGallery.
The group is collaborating with Kamaj Investments. Initially created as a real estate agency the founder, Houssein Mahamdoud Robleh has diversified his business activities over the years to cover a variety of sectors including security, maintenance, temporary work and printing. Over the past eight years, the Kamaj Group has expanded its real estate focus and has invested in the central market of Riyadh of which it is a private concessionaire and has acquired two hotels.
“We couldn’t think of a better partner than Accor to help us renovate and manage the two properties and extended stay project in Djibouti City,” he said. Houssein Mahamdoud Robleh, founder of Kamaj Investments.
“We are aware that there is a huge need for new hotel investments in Djibouti and Accor’s knowledge and experience as a global hospitality leader will help us achieve our goals.”
Located in the city of Djibouti, the properties will share the location with the port of Djibouti, strategically located at the crossroads of one of the world’s commercial shipping routes, connecting Europe, the Far East, the Horn of Africa and the Gulf Making Persian is the busiest waterway in the region.
“This is a development that we are very excited about as Djibouti is an attractive destination for business travelers and has a central geostrategic location due to its port,” he said. Mark Willis CEO of Accor Middle East and Africa.
“This will be a first step for us in Djibouti and we look forward to being part of the overall development of the country.”
Located in the center of Djibouti, Accor plans to open the first Pullman Living project in 2023, a new construction project with 131 keys in one, two and three bedroom apartments. The property will be located in the heron district, close to the new free trade zone, embassies and high-end residential neighborhoods.
Also in the district of the herons, after the renovations, the existing property of Les Accacias will be reopened, operational since 2012 Novotel brand. The project should be completed in 2022, after the renovation with the extension of 40 keys, for a total of 110 rooms. This property will also represent the first mid-scale brand hotel in the node, where guests will be able to enjoy the open-air restaurant and cafe, a swimming pool, fitness center and gym.
The third project will concern the conversion of a historic building that will be transformed into a 50 key hotels by 2022. This new MGallery it will be located in the CBD district and all ministries. As with every MGallery property around the world, MGallery “Plein Ciel” will tell a unique story inspired by the destination, offering travelers a restaurant, café, interior courtyard, swimming pool, fitness center and gym, meeting and conference facilities. .
“The opening of these three properties promises to revolutionize the country’s hospitality scene. To date, there are only 2 branded hotels in Djibouti and Accor will introduce three new brands to the country. The strategic location of the properties near Heron District and CBD, and the strategic natural location offered by the country, combined with the demand for premium and mid-eco accommodation, should definitely have an impact on travel flows within the country. ” said Mark Willis, CEO Middle East & Africa at Accor.
At the Horn of Africa, bordered by Eritrea, Ethiopia and Somalia, the country is also home to the largest military base in Africa. With its convenient and strategic location, hotels should expect to welcome all types of travelers, including international investors looking for long-term stay options, leisure and family travel options.
Accor’s portfolio in Africa currently includes 163 properties (26,250 keys) with an additional 81 hotels (15,989 keys) in its development pipeline, increasing its presence to 25 different brands.
With the completion of these three projects, Accor will manage a total of 291 keys in Djibouti by 2023.
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