The vice president of Ripple for product management talks about the XRP price, blockchain, xRapid and more with PCMag

Ripple is not discouraged by short-term price volatility and looks at the long-term view of the market, says senior VP of Product Management, Asheesh Birla.

In a recent interview with PCMag, Birla has detailed the work of Ripple in blockchain and his view on cryptocurrencies as a new year opens up.

Does the price of XRP ripple disturb?

The XRP of Ripple and Ethereum & # 39; s Ether have been fighting for some time to become the second largest cryptography. Currently, XRP takes that point.

PCMag asked Birla if price volatility makes a difference in their day-to-day operations. Birla replied:

"We take a long-term view of the entire market."

He noted that the price was not a factor in which digital activities were almost useless in 2013, and they do not even now.

He added that he is not in the incident of this year as it could help eliminate those who are not focused on solving real problems.

Birla said that blockchain must solve the problems of the real world. If using blockchain does not improve the experience of 10 times, it makes no sense to use them, he noted.

If a simpler program can be used to complete an & # 39; activity, then Birla believes there is no reason why you should opt for the blockchain.

What does the future hold in Blockchain and XRP?

He noted that he believes Ripple's decision to work with banks and financial institutions like Santander, BBVA and AMEX and others has paid off.

Birla hopes that companies will increase the adoption of XRP based on the XRP infrastructure. He said:

"I would look at a lot of companies building apps on XRP, Ripple is a company with cross-border payments, the reel is another company that relies on XRP accounting after micropayments, it's a technology that goes through the browser, and then Go to different websites to automatically pay for streaming content Omni is another company that relies on XRP accounting that uses XRP for rental and storage. "

He said these projects will be funded by Xpring, the Ripple incubation and an investment initiative that helps companies using the XRP register and XRP digital assets.

RELATED ARTICLES

MORE FROM OUR PARTNERS

Advertisement

Shutterstock foreground image.

[blokt] is a leading independent blockchain news source that maintains the highest professional and ethical journalistic standards. Journalists are required to meet our editorial policies and guidelines.