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Becky Liggero of CalvinAyre.com spoke to Mark Hutchinson, CEO of the GG World Lottery, of his many years of experience in the sector and of the expansion plans of his company.
Mark Hutchinson, CEO of GG World Lottery, has been active in the lottery business for over three decades and has helped maximize the market's potential in numerous locations. "The lottery industry in the United States is relatively new." According to word of mouth, the industry is twice as big as the film industry in the US, worth about $ 70 billion a year, Only in the United States, I joined the lottery business in 1983, so I'm an old lottery timer, I think there were seven states running, I jumped in Colorado, "he said.
His previous experience was not directly related to the game. "My background was in Pepsi Cola, and the Colorado Pepsi franchise was notoriously the best franchise in the world, thanks to their sales and marketing system.I was involved in the lottery business by the real godfather of the American lottery, his name is Owen Hickey, to recreate the pattern of sales and distribution in the state of Colorado, which I did, and it worked very well, "Hutchinson said.
His success was not limited to the United States. According to Hutchinson, "The oldest lotteries in the world are on the African continent, I went to London in 1989 and started a transaction in London, lotteries for memory card operations, which is now without doubt the largest and most managed lottery in the world in London, they came down in South Africa because of colonial history, started a lottery in Africa that is also one of the most successful in the world now. "
Hutchinson noted that in Africa, his work was not just a commercial operation, but one for the construction of infrastructure. "We're commercial, my goal is to sell as many tickets as possible, but the more tickets I sell, a percentage goes to a good cause, it's a big market, the technological operations, for example, in South Africa. 90 launched the most advanced wireless GSM network in the world, so now we can use wireless technology, we can use internet technology, we could launch ourselves in all those markets, we are all GSM standards, without the constraints of the terminals and [with] financial capacity with cryptocurrencies, "he said, which makes the GG World Lottery games, running on the Ethereum blockchain, fitting.
Hutchinson said, "Everything is ready now, so we're starting, at GG, we're starting on the African continent, we're starting in South America, we're going to get global, it's a bit like growing Powerball for what's grown up. We will do the same thing all over the world with GG games, because you can do it now. "
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