Gustav Gerig, a Swiss food producing company active since 1923, has collaborated with Pacifial cv to produce canned pink tuna, the traceable and identifiable MSC certified "Raimond Freres" brand that uses the Ethereum blockchain to his press release. The Pacifial logo will distinguish the products on their cans.
Blockchain for production
Venturing into the world of blockchain technology, Gustav Gerig becomes the latest in a long list of companies to adopt the increasingly widespread technology in their production processes. The company is also making history the first food importer in Europe to ensure that its range of fish products is completely traceable from the initial fishing process to its transformation into jars, through the blockchain. In this way, customers are well informed about the origins of the company's tuna range with the Ethereum blockchain.
The company believes that by providing an absolutely optimal level of transparency in its operations, it will give its customers the opportunity to access valuable data on how the Pacifial MSC tuna crosses the supply chain. The information to be made available to customers will include the captain of the ship or ship, the timing of a particular capture, the capture technique, the area in which the capture took place, as well as the location and timing of the capture. processing.
Read: Blockchain and supply chain management
With the integration of blockchain technology into its production process, Gustav Gerig hopes to strengthen its position as a leader in innovation among food producers in Switzerland. However, more importantly, the goal is to be able to provide customers with more sustainable products they can trust and rely on.
The technology is provided by Atato, a Thailand-based provider of blockchain services, which helps develop decentralized applications for businesses and corporate customers. Since it was founded last year in Bangkok, Atato, in collaboration with ConsenSys, has led various innovations using blockchain technology, through a wide range of applications.
The giant of quality control JMB International Thailand, with a long experience in the tuna sector, will manage the final product and the packaging of the brand "Raimond Freres" for this project. JMB International is based in Thailand and the company has been operating in the tuna sector for over 30 years, guaranteeing the creation of quality products, from production to the delivery phase.
What excites you
Each MSC tuna product covered by this partnership will be identifiable through the Pacifial logo on can lids. Customers who wish to access specific tuna data will have to scan the QR code on the can label and receive access to the blockchain details.
Once on the website, the customer must enter the unique Pacifial tracking code supplied with the can. This code is unique to each can and can also be found on the lid, next to the Pacifial logo in question. The use of blockchain technology to track agricultural products is one of the most widely adopted applications for nascent technology.
Earlier this week, the South Korean government announced that it intends to use the blockchain to track beef and provide customers with reliable information on the food supply chain. The initiative will be launched by the Ministry of Agriculture, Food and Rural Affairs, in collaboration with the Ministry of Science and ICT, and both ministries have set December for the phase of test. The system should be officially launched in January 2019. According to a report by Yohnap News Agency, distributed accounting technology will be used to track the meat supply chain so that customers have relevant information on the food they consume.