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Laura Inamedinova is the founder of a communication business, LKI Consulting, and is a passionate supporter of blockchain technology, who also enjoys writing about it.
Describes the current cryptocurrency market as "like a gold rush" and with ICO and tokens it was "more than anything else to get rich".
He believes that blockchain technology "will bring consumers to businesses", making it less niche.
Bad credibility
The turbulence surrounding the cryptocurrency, "will die and technology will take over," he says. "There has been a lot of bad credibility over the years with ICO scams and tokens."
Emphasize that around 99% of start-ups fail and are no different from problems with ICO tokens. "Everyone stands for security token now."
Inamedinova describes the current winter conditions in space with "most companies in hibernation mode when it comes to activities such as raising funds." It is difficult to attract investors, "he adds.
"It's just that everyone is waiting for Bitcoin prices to rise and for the best days."
His company helps with communications and public relations, ensuring they reach a wider audience.
Legitimate
"Technology is still a niche thing," he admits. "There are a lot of words around." The challenge I have to guarantee to the companies I work with is legitimate and bring value to the end user. "I do a lot of diligence to ensure this."
After studying physics at the university, he thought he would move to engineering or software development, but he changed his mind.
"I had a hard time sitting in the laboratories planning and doing research, it was not for me," he explains.
"I was still interested in being close and that's why I decided to do something like I do now in public relations and communications".
Gender Division
Recognizes that there is a clear gender division in the blockchain and that most of its clients are male.
It's something, though, that says he did not particularly notice. "Yes, there are fewer women in a conference room, but I have never had trouble pursuing this career because of my gender, we have open doors."
It is necessary "to try to educate the younger girls, their parents and teachers" to the opportunities offered by blockchain technology to those interested in pursuing a career in this field.
We definitely need more women in the #Crypto industry! https://t.co/fLaYPu1Ycx
– Laura K. Inamedinova (@Inamedinova) 30 June 2018
"It's a really welcoming industry," he says. "It is very helpful and it is important to be involved at an early age rather than focusing on it after the university".
He continues: "What I would like to say to anyone who thinks it is right and is curious about technology, so embark on a career in it, but I would not do it just because it's a good price and prospects".
He was making regular technical communications and public relations for start-ups when he was contacted by an ICO company about three years ago. He saw the opportunity and got involved in space.
What he says he has learned is that "in this area, connections really count." Before, I thought that if I had a product and it was really good, then people would naturally like to cover it. "
But what he found is that you need "the right people" to support the product to "help him push it". It's about networking ".
Although there has been a slight decline in numbers in the ICO and cryptocurrency conferences recently, she says that there has been an increase in technology conferences on new applications.
He believes that once the gold rush around the cryptocurrencies turns off, the blockchain technology will last.
Change the world
"I believe in technology itself and that it can change the world for the better", he adds. "As cheese as it seems."
"There will always be bad people out there trying to make a penny."
There is a need for regulation in the space around fundraising, because investors need to have this information when they make a decision and you are in favor of regulation in this area.
"Bitcoin needs to be autonomous and I would not be very happy if governments would interfere, the point is that it's a decentralized space that is not controlled by banks and people hold power."
He's on Twitter, but he says that Crypto's Twitter space can be populated by people with "too much free time available". It carries no value. "
"I would advise the readers of Coin Rivet to have common sense on every activity with anything related to cryptocurrency.
"There are so many fake reports and scams out there and people trying to create their own truths, people tend to forget it."
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