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How do you describe the labor market in the Middle East?
The market in the region continues to grow. If we look at the United Arab Emirates, we are only about 40 years old to enter the business world. But the experiences in the region have grown rapidly. However, human resources in many parts of the region are still paper based and do not include much of the development of organizations and companies, and do not provide strategic support to companies so far.
The region is full of young workers trying to enter the labor market. They have a very different mentality from previous generations. So the market is a little different in terms of quality of staff in the region.
When we talk about family businesses in the region, it is divided into two sectors, but the way you will find companies that have not been able to adapt properly to the new way of doing business. This affects their ability to attract, develop and benefit from the right talent, and thus influence the profitability of these companies. In this case, you will examine the mistakes of the company in not converting its business.
What we discover is that there are some companies that look very traditional at work and therefore can not generate profits because the market has evolved and the company has not kept up with this development.
If you look at local companies, they are, in spite of their location, competing globally, with global markets. So, if you can not compete with competitors around the world, these global competitors can easily withdraw your market share.
How do you describe the growth of your business in the region?
We have been in the region for more than 10 years. At that time we found a significant change in the requirements of companies and institutions. In the initial period, we were in the process of converting tools, which was to look at company employees and learn how to develop this structure for our company. And to be more efficient, more efficient and competitive on the market.
Who are your most important customers?
We are not dealing with a specific sector. We have teams that work with the public, the government and the private sectors. The most important thing is the quality of the work we do. As a global consulting organization, people and companies are usually those who come to solve problems. These problems are related to the transformation of the way companies operate and the development of their strategy.
We analyze the foundations of companies and the way they operate and redefine their way of working so that they are more effective.
I could say that 75% of the work we do is or integrated projects. Companies want us to answer big questions and these questions are usually at the level of executive leaders or human resources.
What are the biggest challenges you face in dealing with institutions?
One of the things we observe is the ambition. Many companies aspire to develop and achieve success.
The most we try to achieve is building long-term relationships with our customers. Many times, we must follow with companies how to apply them to new procedures in the development of their business strategy.
As for artificial intelligence and its impact on the labor market, will robots replace our jobs?
We have heard this question a lot lately. Will the robots be exchanged for us? The answer is no. I think there are some services related to transactions that could be done by robots much better than the current situation. The percentage of error is almost non-existent.
This means that these people will be able to perform functions and actions that robots and technologies such as machine learning can not do. When we think about the skills individuals need in the future, everyone needs to be aware of the data and address it.
I think that things like curiosity and creativity are of human essence. No machine or robot has these human characteristics. This is very important. Robots will not dominate the world, but will dominate areas that we will not have to spend our time on.
There are some jobs that are not available for 10 years, for example, like Ober taxi drivers. They are human beings who drive machines, but rely primarily on technology in their work. C & # 39; is therefore a kind of integration or integration between the human and the automatic in future functions.
Thus artificial intelligence will be able to create new opportunities for humans that were not available before.
You recently held an awards ceremony to honor best practices in the market. What distinguishes this activity?
This was the sixth edition of the awards ceremony. I think it's the hardest prize you can get in the region. These awards focus on the two leading companies in the industry that have succeeded in seeking to make significant positive changes and success among competitors in the market.
There are 375 companies in the Middle East in the "Best Operators Program" and in this event we have presented awards to the 9 best operators and owners of companies.
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