Executive PWC: Blockchain and Token Asset "Phenomena" Still Raging


A representative of the blockchain branch of PricewaterhouseCoopers has recently stated that the demand for token resources and company-level solutions is still in the fury, but there is still a way to move forward on the regulatory and trust fronts. .

Blockchain solutions at company level "Token Assets" is still a hot topic

Bloomberg once again tackled the cryptography industry, inviting Grainne Mcnamara, the head of the blockchain division of PricewaterhouseCoopers, to discuss how this fledgling market is going ahead despite the problems of cryptocurrency prices.

In line with Monday's encrypted interview, in which the CEO of an ICO-focused startup said that the token offer model is still effective, the Bloomberg host questioned Mcnamara on how the blockchain of PricewaterhouseCoopers (PWC) the service has been performing. Surprisingly, the PWC executive explained that there is still a demand for the services of his employer, noting:

"So we divide the world into what is generalized register technology and business application of blockchain technology and what's going on in the cryptocurrency markets, so I'm a bit different … The demand for blockchain advisory services is still very, very, very strong, in the sense that it started in financial services because the idea was to do to pay, so there was a potential for a destructive effect on that sector, but in reality it is in every industry that we are interested in this technology. "

PWC Blockchain's lead went on to explain that not only business applications of blockchain technology "are still a popular topic, but the creation, the issuance, and distribution of" token assets "(security token) as well. McNamara explained, stating:

"Obviously, at the end of last year, we witnessed an excitement race in the crypt, with the release of futures and so on, and so on. [But] we are still witnessing a tremendous excitement by the broadcasters of potential token resources that might appear on these networks [and] We continue to see a lot of demand from people [who are trying to figure out] of the method by which they could bring digital resources to the market – how to list them, where to list them, what is the appropriate market infrastructure to connect to. "

In short, McNamara is explaining that the" phenomenon "of the economy of symbolic assets is still raging, despite the violent correction of the market and contrary to popular belief. This should not come as a surprise to some, as many advocates of this sector see in the future an interconnected global ecosystem of security, utility and currency tokens.

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L & # 39; executive of PWC has therefore drawn attention to the fact that there are still problems of trust between companies and decentralized technologies, which ironically are arguably the safest systems out there, so what not to trust? Finally, McNamara raised the perpetually controversial subject of regulation, adding that companies are cautious about the fact that governments, particularly US regulatory bodies, will eventually unleash this budding industry.

Many consider this last as irrational, as Christopher Giancarlo, the crypto-friendly CFTC president, advised government agencies to adopt a "do no harm" approach when it comes to regulating "this new digital market revolution" .

  Close-up image of Shutterstock 

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