“Time” and discounts on drinks. Electronics did not reduce disappointments

This year Black Friday started totally atypical due to the very high demand for electronics that can be used for online school, because discounts didn’t really exist here. Instead, there are discounts on drinks, watches and other products that Romanians really need.

In the case of watches, WatchShop.ro representatives estimate that they will have double sales compared to last year, given that online commerce has been the perfect adaptation channel for the retail market since the start of the COVID-19 pandemic.

“This trend will intensify and sales of accessories, such as watches and jewelry, will move online in the long run, as the need to interact with this type of product is not great. We expect Black Friday to be this year. more online, a situation that makes physical stores less visited.Customers will be much more open to shopping online, from the comfort of their home, especially since some places already have travel bans.

As a shopping habit, the gift category, which includes accessories, implicitly WatchShop.ro, we believe will be among the leaders of the event, “said Catalin Florea, CEO of WatchShop.ro.

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Customers will also be able to purchase watches from luxury brands, which WatchShop.ro will list exclusively during the BF 2020 campaign, such as Tag Heuer, Breitling, Longines, Tonino Lamborghini and Hamilton. Discounts for luxury watches will reach 30%. In the BF offer, the most expensive watch listed on WatchShop.ro is a Breitling, priced at 32,166 lei, reduced from 45,305 lei.

The hunt for drinks almost blocked the site

And on the online store, Finestore.ro, the heavy traffic in the morning almost blocked the site, the alcohol discounts were significant for those who were looking for whiskey / whiskey, sparkling wine, brandy, vodka or other similar drinks. Discounts here averaged 15-20% for certain alcohol categories and brands, so that a 12-year-old whiskey from different brands could be found for less than 100 lei per bottle.

Discounts on laptops were actually expensive

In large online stores such as Altex or evoMAG, laptops, tablets and phones, so necessary for online school, have prices that are 40-50% higher than in spring. According to the owners of the online stores, this is due to the manufacturers who are no longer able to cover all the high demand created by the move to online school.

So, laptops with medium configuration, you can now find them at a discount, with prices of 3,100 – 3,300 lei, compared to 2200 – 2,400 in the spring. In addition, laptops that, a few months ago, could be bought for 2500-2700 lei, are now on sale for 4,399 lei and cost 3,999 lei.

Instead, at PC Garage, the cheapest laptop on offer was nearly 4,000 lei, down from 4,500 lei. But if you go into the shop interface that doesn’t offer Black Friday discounts, you’ll find cheaper laptops, in a configuration close to that offered.

These are just the first shops that have “stolen” the beginning of the “holiday” imported from Black Friday. During this month, the rest of the online stores in sectors such as clothing, footwear, furniture, building materials have announced their intention to offer offers, so be very careful with “discounts”!