Chris Perry of Broadridge on Cheddar

Blockchain has great potential in the financial services industry to reduce the costs that are passed on to consumers, but do not expect it to disturb Wall Street overnight. "Blockchain is an incredible technology, but it's really a kid," Cheddar told Chris Perry, president of Broadridge for global sales, marketing and customer solutions. "It takes time for these technologies to evolve and apply to problems." One of these problems is the need for asset managers to reduce commissions to investors. Perry thinks that blockchain technology can help solve this problem by improving the efficiency of systems.