"Crazy Rich Asians" could drive the box office crazy.
The novel-com – the first studio film for years with a largely Asian-American cast brought about $ 5 million on Wednesday, his first day, the shark thriller "The Meg" and the film d & Action "Mission: Impossible – Fallout", which resulted in $ 3.4 million and $ 1.8 million, respectively.
For "Crazy Rich Asians", which is on track to bring 25 million dollars this week, success has a higher stakes than some of its successful summer competitors.
The film – directed by Jon M. Chu and starring Constance Wu, Henry Golding, Awkwafina and Michelle Yeoh – follows a professor of economics while meeting his boyfriend's family in Asia, and is surprised to learn that they are among the the richest families in Singapore.
People involved in the film along with industry watchers hope that high sales will encourage more films with Asian actors and actresses in key roles.
Screen diversity has long been a problem in Hollywood. Although the issue has been raised more clearly and more strongly in recent years, research suggests that representation has not yet changed much in the last decade.
Read more: The actors of "Crazy Rich Asians" hope that the film's success will open more doors to the American Asians
The competition could still be fierce this weekend, reports The Hollywood Reporter, with "The Meg" potentially giving "Crazy Rich Asians" a run for his money. "The Meg" grossed $ 16.6 million when it was released on August 10 and has since continued to collect it.
Related: "The Meg" is a great success while chewing the competition at the box office
Both the film and the "Crazy Rich Asians" have been adapted from popular novels and are distributed by AT & T- owned by Warner Bros.
but this is where the similarities end up extensively.
The Meg "is a Chinese co-production of the United States with Jason Statham and Li Bingbing.The casting, along with the points of the Chinese plot, was likely to attract Chinese audiences, according to Variety.
produce: for "The Meg", according to estimates, $ 178 million, compared to Deadline, compared to "Crazy Rich Asians" – about $ 30 million.
The comparison between "Crazy Rich Asians" on other days The opening of the films is difficult because most of the films are open on Fridays, observes The Hollywood Reporter.
Even critics have overwhelmingly received "Crazy Rich Asians" in a positive way, with the film scoring 92% on Rotten Tomatoes, while "The Meg" has a 48% rating.