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After a few weeks of being attacked by radical changes in Instagram’s functionality and interface, it’s time for TikTok to go the wrong way too.
I don’t think there has ever been a TikTok user who said the only thing the beloved app is missing is longer clips. Unfortunately, this was the opinion of the developers and they did something about it. Currently in test form, TikTok has introduced 3-minute videos on the platform which have become popular thanks to moments of just a few seconds.
In theory, that’s all that was great about TikTok, the fact that you smiled in front of your phone screen after a few moments, up to a minute. Unfortunately, developers have begun to offer more users the ability to post videos up to three minutes, instead of the traditional 60 seconds. It didn’t take long for Twitter to fill with complaints about this topic.
As the test is still in its infancy, most users won’t notice any difference unless they encounter such a longer clip and understand why it’s not finished yet. From what can be seen on Twitter, the first complaints on the matter have been online since November 24, so the problem is certainly not very recent, but it has spread slowly.
In the end, the TikTok experience has changed dramatically overnight and it is by no means excluded that it will be reflected in a migration of users to Instagram Reels, for example. If that happened, it would be strange that after all of Donald Trump’s efforts to sabotage the Chinese app, TikTok has finally dug its own grave.
For long-form content, people have gone to YouTube, for short videos on TikTok, and for something weird between the two you might end up on Instagram. These roles won’t change very easily.
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