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A question that some keep asking is how profitable the Game Pass is. A few weeks ago, the CEO of Take-Two, for example, he said he doubted it very much this service was really profitable. However, Phil Spencer has repeatedly stated that it is more than just profitable. And a proof of this is the number of subscribers. Well it turns out 70% of Xbox Series X and S consoles are paired with Game Pass. And this is only the beginning.
As most Xbox users know, a month of Game Pass Ultimate includes access to Game Pass console, with more than 250 games, EA PLAY complete and without limitations, Game Pass for PC (150 sets), xCloud (150 games to play directly in the cloud) and even a free month of Disney Plus. All you pay for a monthly subscription at a ridiculously low price. It looks like Xbox is definitely not making a lot of money from this.
Xbox Game Pass reaches 15 million subscribers
But the subscription model only works from the standpoint of bulk subscriptions. And that’s what Xbox has been betting on since the last generation of consoles. Now with the iReport revealed on Xbox Wire that in the new consoles there is a file 70% of subscribers to the service, confirmation comes by itself. And it’s that brand positioning nowadays has made it impossible to think of Xbox without thinking of Game Pass. In addition to Xbox Series S is the perfect console to reach multiple markets with this service.
Xbox Series X / S owners are the biggest players and have played 3,600 games in just 24 hours since launch
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