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More and more fishing suppliers are starting to use blockchain-based technology to not only guarantee the origin of the fish in transit, but also to track the shipment along the entire supply chain to its destination.
Seafood tracking appears to be a perfect case for blockchain technology. IBM has partnered with Norwegian seafood producers to provide traceable products, and SeafoodChain ensures transparency for its seafood products. There is also a business case for traceability in plastic recycling.
Now Melbourne-based tech start-up Two Hands has proven it can track and trace authentic and ethically harvested seafood from farm to plate. Its Two Hands digital market connects fishermen directly to consumers and restaurants by eliminating middlemen and reinventing the seafood supply chain.
Southern Rock Lobster fishing contributes over $ 200 million worth of landed fish annually to the Australian economy. Of this, China takes over 93% of Australia’s total lobster harvest and more than 95% of the respective product value.
Supply chain inefficiencies mean southern lobsters are handled up to 10 times. Whenever a lobster is handled it releases stress hormones which affect its quality.
The Southern Rock Tracked Lobsters expedition departed Melbourne on Thursday 22 October and arrived in Shanghai, China on Friday 23 October, where it was served Saturday night during a wedding banquet at the JW Marriott Hotel in Changfeng Park, Shanghai.
Each lobster purchased through the GoTrace Marketplace has a unique, tamper-evident smart tag, which is used as a passport and tracked via GoTrace SaaS software. After purchasing the lobster shipment, a travel itinerary is created for the product and a record is created on the app.
As lobsters move through the supply chain, their itinerary is validated via the app, so chefs and consumers can verify that their food or product is authentic.
Two Hands originally built its MVP track and trace distributed ledger solution on Hyperledger Fabric, hosted by the Linux Foundation, and in May 2020 it moved to a private implementation on GoChain’s public blockchain.
If one type of fish species is overfished, it will take years to replenish the stocks. Unethical fishing methods can inadvertently catch more than expected which results in waste, and 11 million illegal peaches represent 26 million tons of fish annually, which FAO says are worth $ 10 to $ 23 billion.
Illegal fishing takes away both local and legitimate fishermen, so it makes sense that supply chain transparency will enable better maritime governance and is a powerful tool to combat these industry challenges.
Blockchain technology provides immutable proof of an object and the record cannot be changed once it is on the blockchain.
As blockchain technology matures and more evidence appears, the supply chain will move more and more processes online to eliminate fraud and ensure authenticity.
