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It is not clear exactly where the name comes from. One of the theories claims, however, that dealership sales on this day are so high that they can make up for the losses or slip back into the black area.
In the United States, the first Friday after Thanksgiving is called “Black Friday”. Many Americans use this transition day to make their first Christmas shopping. Additionally, retailers lure customers with sometimes extreme discounts. In the US, Black Friday and the weekend thereafter are among the busiest days of the year.
Meanwhile, the largest online retail discount campaign runs every year in Germany – on Black Friday, stores like Amazon, Saturn, eBay, Cyberport and many more promise to offer their products at extremely low prices. The Black Friday sales are therefore the highlight of the Cyber Monday week initiated by Amazon and at the same time heralds the much-contested Christmas deal.
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