Apex Legends: Season 7 increases the grind



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Apex Legends: Season 7 increases the grind
Image: EA

Apex Legends is the latest example of free-to-play games that are easily suspected of taking advantage of their customers. The obstacle was the last Battle Pass for the current season, which initially took a lot (too) of time to fully unlock.

In the seventh version, ten stars are required for a Battle Pass level, each of which requires 10,000 experience points or game actions such as resurrecting players. Here, too, the requirements increase: instead of 5 revives, it takes 15. Overall, a level in season 7 would require as much effort as four levels in previous seasons, players say Reddit firmly. It is therefore obvious that this change is assumed to be intended to increase sales of Battle Pass tiers.

The developers justify this sizable increase in grind with a desire to make the pass exciting for the entire season and encourage experimentation with heroes and play styles. In the meantime, however, the requirements have been halved. The developers are accused of being “master manipulators” for financial reasons Reddit of yourself.

Coordinating the progression was simply a mistake, explains the developers and justifies this with the testing process. Internally, accounts and progress are reset when changing the game version, which is why the shortage was not noticed. In order to be able to react more quickly in the future, a feedback thread has also been set up. However, the exchange rate is still on the rise from the previous season.

Business model means discussion

Developers are easily exposed to such discussions if they put additional purchase offers into the game or rely entirely on a free-to-play business model. Since developers only make money by selling game content, they naturally have an interest in making these offers attractive. This is quickly strained with pure entertainment and allows changes to appear in the light of profit maximization regardless of their intentions.



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