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China has one of the main markets in all areas and video games are no exception. While much of the market in that region is dominated by mobile phones and PCs, there is also a place for consoles, of which the PlayStation 4 is ahead, but it looks like it won’t continue that long, as predictions indicate that the Nintendo Switch will become the most important console.
The above is in agreement with the estimates of Niko Partners (via GamesBeat), which report that the console market will reach a value of $ 2.15 MMDD by 2024. In 2019 the total number of console players reached 11 million and the figure is expected to be 19.1 million in 2024.
Until now, the console industry has been dominated by the PlayStation 4, but according to forecasts by Niko Partners president Lisa Cosmas Hanson, the Nintendo Switch is fast approaching and the company expects it to outperform Sony console sales. , which has always been very popular even during the console ban from 2000 to 2014 due to imports from the gray market.
In case you missed it: all these promising Chinese development games are coming to America thanks to the Hero China project.
Mobile phones continue to dominate the video game market in China
Despite the large number of the console market, you should know that software sales represent only about 1% of the profits of video game software in China, which is largely dominated by PCs, but mainly by mobile phones, which in the After 5 years , the time invested in these devices increased from 39.1% to 65.3%.
To give a better idea of the video game situation in the region, just think that 99.6% of gamers in this region own a mobile phone, 56% have a PC, 46% a laptop and only 17% own one. . console.
That said, Cosmas Hanson also reports that none of the next-generation consoles will be officially in China this year, but some players are expected to acquire it through the gray market. Everything therefore seems to indicate that Nintendo Switch will be the most popular console in the following years.
What do you think about the video game situation in China? Tell us in the comments.
Since we are talking about the video game market in China, we inform you that the sector in that region is also growing and having important results all over the world. The most recent example is Genshin Impact, which attracted the attention of western players and generated incredible profits. Also, a few months ago we learned Wukong: black myth, a title that made a great first impression in the West. You can find more news related to China by visiting this page.
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