Powered by Blockchain: Enosi's Fleur Edwards is Going Solar to Tackle Australia's Rising Energy Bills

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Changing how the energy market works is a challenge to take on. But it's a challenge we might see happening sooner rather than later, with companies like Enosi leading the way.

For this installation of Women in Crypto, we sit down with Enosi's Fleur Edwards to discover the global blockchain energy revolution.

Solar panel usage is on the rise in Australia, from the non-renewable energy sources. And it's not slowing down. A recent report has estimated six solar panels to be installed every single minute. Amazing right?

But now, as you have a million solar panels installed nationally, homeowners are looking to take a step further. They are now looking for an alternative source of income, by selling excess power directly to their neighbors.

Table showing the rise in solar rooftops in Australia
Australian Solar rooftop systems pass the two million mark. Source: Clean Energy Regulator / Sunwiz

From Academia to Disrupting the Energy Market

So how exactly will Australians sell their solar power without going through the energy companies, providers or the infamous GRID? That's what companies like Enosi as in, who are creating a peer to network for everyday Australians. We spoke to Enosi's Director of Marketing Fleur Edwards to find out how.

We want to give communities a choice on where they buy their green electricity or where they sell it.

"It's removing the old monopolistic power of energy," Fleur explains. "Energy companies are creaming all this profit from Australian consumers." And Fleur is a team that is trying to stop this.

Energetic team at a conference
Fleur Edwards (middle) and the Enosi team are changing the way Australians will buy and sell energy.

Australia's top universities, Fleur took the plunge and has been immersed into the blockchain revolution. And it certainly has paid off. Her role as an invigorating person and with her pride as she speaks about her role with Enosi. This has led to a fascination with blockchain technology, as Fleur is incredibly excited about Australians.

"The energy market is so complex – it's mind-blowing," Fleur explains. "There are many inefficient middlemen and profit seekers."

The Nuts and Bolts: How Enosi Will Energise Australia

Using blockchain technology, smart contracts and "smart metres", Enosi is working to reverse traditional energy consumption. Instead of relying on energy companies, Enosi hopes to empower communities to purchase sustainable energy from each other, at whatever price they decide.

The energy market is so complex. There are many inefficient middlemen and profit seekers.

"We want to give communities a choice on where they buy their green electricity or where they sell it," Fleur says. "It's a no-brainer."

The most exciting aspect of Enosi is the opportunity can provide for schools, local businesses or community centers alike. With these spaces, using power after 3:30 pm or 4pm, solar energy can be sold back to the community as an alternate source of income.

This will be powered by blockchain; a technology offering price transparency, transaction history and accountability that no energy company to date can compete with.

The Energy Revolution and Enosi's JOUL Token

Still not convinced? Projects like Enosi are already receiving a significant amount of attention from the Australian public. Enzo is now growing in Italy, with two million solar panels now installed in Australia.

"In the first week we started, there were 22,000 trades happening," Fleur tells us. "It's been amazing". It seems like a peer to peer energy is going to be a big part of our future. Will be empowered like never before.

Fleur in front of a pink energy banner
Fleur Edwards (middle) is working to make peer energy trading possible.

Now, with the Western Australian government on board, this energy revolution is truly taking off. "There are 600 million houses in deregulated energy markets worldwide," Fleur says. "I know that's the potential. It's beyond Australia. "

ERC20 token this year. This is a token on the Ethereum network, which users will need to access the Enosi platform. From there, everyday people can buy, sell and trade on their own terms.

The JOUL token will be released later this year, and we're excited about the promise of sustainable energy it holds. With someone as energetic and passionate as Fleur behind the scenes, we can not wait for the energy revolution to boom.

To stay updated on the release of the JOUL token, follow Enosi or Fleur on Twitter.

It's amazing what blockchain can do. To find out more about real-life applications of this technology, check out how one phone company made the first blockchain phone call earlier this year.

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